/ Léa Valérie
À propos
PHOTOGRAPHES : LES GARÇONS
What is the Imaginarium Museum ?
"Each room is designed to inspire and amaze, allowing visitors to tell unique stories through captivating photos. In this artistic world, each universe is a canvas where one can get lost, moving from a tropical forest to an art deco universe, stopping in downtown Montreal or diving into a pool of poutine. The imaginative settings encourage both young and old to immerse themselves in each scene and play inspiring roles."
Magda Slezak, the instigator of the project
PHOTOGRAPHES : LES GARÇONS
The space
Located in Griffintown, the Imaginarium Museum opened its doors on July 19th in the historic building nicknamed the “Flat Iron Building of Montreal.” This 4,500 square foot space is now dedicated to creativity and wonder.
The mandate
The Imaginarium Museum is the result of the vision of Magda Slezak, founder of Magenta Photo and Le Petit Dep, who wanted to create a collection of immersive, eclectic settings.
Magda Slezak entrusted the project to Léa Valérie Letourneau, an artist and visual designer whose expertise in cinema, interior design, and photography enabled the creation of distinct experiences in each universe. Passionate about collaborating with other creators, Léa Valérie leveraged her network to elevate the Imaginarium Museum experience to a level where industry professionals recognize its artistic value and attention to detail.
She invited none other than her esteemed colleague Élisabeth Williams, a renowned visual designer, to collaborate on the design and development of this extraordinary project.
Joining the team was François Xavier Leblanc, an architect and senior set designer for major productions. He designed the layout and, from the very first draft, we knew that despite the constraints of this century-old space, we had the solution to create an extraordinary experience.
PLAN DE CONCEPTION PAR FRANÇOIS XAVIER LEBLANC
Behind the scene |
This collection of installations was designed by artists working professionally in the film set design and professional photography industries. To realise our vision, we've assembled an amazing team of local creators! One could say that Imaginarium is a tribute to the artisans working behind the scenes. Carpenters, painters, upholsterers, glaziers, decorators, props makers, steamtresses, lighting designers, graphic artists and muralists...EVERYONE worked together to create this unique space. We hope that as this evolving collection will inspire you to come back and explore the new installations we will keep on curating to offer you more whimsical visual experiences.
The Creative Team
Producer : Magda Slezak (Magenta Photo / Le Petit Dep
Designer Collaborator : Élisabeth William
Set Designer : François Xavier Leblanc
Set Designer Additionnal : Julia Calon
Project Manager Additionnal : Clément Julhes
Construction : Construction D360
Head Carpenter : Michel Sainte-Marie
Carpenter on location : François
Scenic Painting : Atelier Kaotik
Head Painter : Dany Lussier
Painters : Mérédith Hébert, Sophie Paquette, Ronan Aguillaume, Sebatien
AD Assistant / Decorators : Karine Sabourin, Roxanne Chagnon, Aurelie Stanic, Camille Pilon, Ian Vandewalle, Catherine Larose
Set Dressers : Michèle Laroche, Patrice Delvaux, François Gascon, Eduardo Santibanez
Lighting Technicien : Jean-François Daviau
Light Making Assistant : Christian Daviau
Upholster : Sofia Feijoo
Upholster & Poutine Maker : Geneviève Parent
Seamstress : Guy Lussier
Neon Confection : Philippe de Néon Global
Graphic Design : Carl Lessard
Electrician : David Tremblay
These artists who take this project to the next level:
Dan Buller, Edward Maloney, Jason Wasserman, Romain Boz.
This was my first commercial project. Thank you, Magda, for believing in us and in this project, custom-created to complement your wonderful businesses, Magenta Photo and Le Petit Dep.
Thank you to your entire team for supporting us: Clément, Antoine, Chantal, Elyse, and all the baristas who probably served us a thousand coffees in the last two months.
What an adventure!
DISCOVER THE IMAGINARIUM MUSEUM INSTAGRAM HERE